Freelancing 101
Freelancing requires a creative mind and entrepreneurial spirit
When I began freelancing more than two decades ago, the Internet hadn‘t yet become a thing. We weren’t writing on stone tablets, but there weren’t blogs or websites. There were strong newspapers and magazines, brochures, white papers, and press releases. Those projects paid my bills for years.
They still do, but we just call them different things now, and most are distributed digitally. Sure, there are still articles and books, thank goodness, but there are blogs and podcast scripts, websites, newsletters, and other pieces that fall into the realm of content and writing opportunities.
For a freelancer willing to hustle, there are plenty of places to write, but it takes more than good writing to make a go of it.
Freelancing is more than writing for money. It requires adaptability, marketing, management, and an entrepreneurial mindset.
As you develop your freelance business, here are some things to think about.
Get clear on what you offer.
Do you write blog posts? Reported features? Email newsletters? Website copy? Pick one or two categories to start and state specifically what you offer. “I write health and wellness content for companies and magazines to inspire, inform, help, and entertain,” is stronger than “I’m a writer.”
